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Publication type: Book
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Title: |
Marketing research: an applied orientation
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Author(s): |
Malhotra,Naresh K.
(Author)
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Responsibility Data: |
Naresh K. Malhotra
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Publication Data: |
Upper Saddle River, New Jersey
: Pearson Prentice Hall, 2007
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Edition: |
5th ed.
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Physical Description: | xxx, 811 p. + CD-ROM
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ISBN: |
0-13-222117-9
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Subject Area: |
Marketing
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Subject Terms: |
Marketing research
Marketing research -- Methodology
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Call Number: |
658.83
MAL
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Accession Number |
85479
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Copie(s)\ Voluem(s) Information |
Copy | Barcode | Reg. # | Item status | Location |
1
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095727
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Available
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Foreign collections hall - 1st floor
2
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101063
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|
Available
|
Foreign collections hall - 1st floor
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