L i b r a r y & I n f o r m a t i o n R e s o u r c e s
Integrated advertising, promotion and marketing communications
| Author |
Clow,Kenneth E. (Author)
Baak,Donald (Author) | Responsibility Data | Kenneth E. Clow, Donald Baack | Publication Data | Upper Saddle River, New Jersey: Pearson Prentice-Hall, 2007 | Edition | 3rd ed. | Physical Description | xxiii, 515 p. | ISBN | 0-13-186622-2 | Subject Area | Management | Subject Headings | Communication in marketing Advertising | Call Number | 659.1 CLO | More Information by Publisher |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 100987 | AVAILABLE | English hall - 1st floor |
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