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MARKETING
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Material Type |
Book/ Reference
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Author(s) |
Evans, Joel R.
Berman, Barry
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Publication Data |
New York: MaCmillan, 1990
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Edition | 4th.ed.
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Physical Description |
780p
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Notes |
Includes bibliographies and index
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Subject Area/ Descriptors |
Marketing
(0)
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Call Number |
658.8
EVA
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