L i b r a r y & I n f o r m a t i o n R e s o u r c e s
Segmentation strategies for hospitality managers : target marketing for competitive advantage
| Author |
Morritt ,Ronald M. (Author)
| Responsibility Data | Ronald M. Morritt | Publication Data | New York: Haworth Press, 2007 | Physical Description | xii, 236 p. : ill. ; 23 cm. | ISBN | 978-0-7890-2216-5 | Subject Area | Home economics | Subject Headings | Hospitality industry -- Marketing Market segmentation | Call Number | 647.940688 MOR | Table of Contents | No Publisher Information |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 104313 | 104313 | AVAILABLE | English hall - 1st floor |
|---|---|---|---|---|---|---|---|
| 2 | 104314 | 104314 | AVAILABLE | English hall - 1st floor |
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