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         Relationship selling and sales management
 

 
Author   Johnston,Mark W. (Author)
Marshall,Greg W. (Author)
Responsibility Data   Mark W. Johnston, Greg W. Marshall
Publication Data   Boston: McGraw-Hill/ Irwin, 2005
Physical Description   xxiv, 451 p. + CD-ROM
Series Data   McGraw-Hill / Irwin series in marketing;
ISBN   0-07-289296-X    
Subject Area   Marketing
Subject Headings   Selling Relationship marketing Customer relations
Call Number   658.85 JOH
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