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         E-business and e-commerce management: strategy, implementation and practice
 

 
Author   Chaffey,Dave (Author)
Responsibility Data   Dave Chaffey
Publication Data   Harlow, England: Financial Times/ Prentice Hall, 2007
Edition   3rd ed.
Physical Description   xxvii, 663 p.
Notes   - "Accompanied with student access kit for online materials"
ISBN   0-273-70752-3    
Subject Area   Marketing
Subject Headings   Electronic commerce Business enterprises -- Computer networks
Call Number   658.84 CHA
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