L i b r a r y & I n f o r m a t i o n R e s o u r c e s
Global brand strategy: unlocking branding potential across countries, cultures & markets
| Author |
Van Gelder,Sicco (Author)
| Responsibility Data | Sicco Van Gelder | Publication Data | London: Kogan Page, 2005 | Physical Description | xii, 260 p. | ISBN | 0-7494-4469-X | Subject Area | Marketing | Subject Headings | Brand name products -- Planning Brand name products -- Marketing Brand name products -- Management Export marketing | Call Number | 658.827 VAN | Table of Contents | No Publisher Information |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 095563 | AVAILABLE | English hall - 1st floor |
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