L i b r a r y & I n f o r m a t i o n R e s o u r c e s
Strategic marketing problems: cases and comments
| Author |
Kerin,Roger A. (Author)
Peterson,Robert A. (Author) | Responsibility Data | Roger A. Kerin, Robert A. Peterson | Publication Data | Upper Saddle River, New Jersey: Prentice Hall, 2004 | Edition | 10th ed. | Physical Description | viii, 696 p. | ISBN | 0-13-123030-1 | Subject Area | Marketing | Subject Headings | Marketing -- Decision making -- Case studies Marketing -- Management -- Case studies | Call Number | 658.802 KER | More Information by Publisher |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 086238 | 87205 | AVAILABLE | English hall - 1st floor |
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