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         Making markets: how firms can design and profit from online auctions and exchanges  
 
Author   Kambil,Ajit (Author)
Heck,Eric Van (Author)
Publication Data   Boston: Hardvard Business School Press, 2002
Physical Description   XII, 224p
ISBN   1-57851-658-7    
Subject Area   Marketing
Subject Headings   INTERNET MARKETING INTERNET AUCTIONS INDUSTRIAL MARKETING MARKETING -- COMPUTER PROGRAMS ELECTRONIC COMMERCE
Call Number   658.84 KAM
Table of Contents   No Publisher Information

 

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