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PHILADELPHIA
UNIVERSITY
L i b r a r y &
I n f o r m a t i o n R e s o u r c e s |
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ONLINE
CATALOGUE |
Marketing Strategy: a decision-focused approach
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Author |
Walker,Orville C. ([et al.])
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Publication Data |
Boston: McGraw - Hill/ Irwin, 2003
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Edition |
4th ed.
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Physical Description |
xviii, 365 p. + CD-ROM
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Series Data |
McGraw - Hill series in marketing;
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Subject Area |
Marketing
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Subject Headings |
MARKETING -- MANAGEMENT
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Call Number |
658.802
MAR
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Item Information |
Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type |
1
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070266
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71946
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AVAILABLE |
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English hall - 1st floor |
PRINT
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2
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070932
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72570
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AVAILABLE |
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English hall - 1st floor |
PRINT
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