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PHILADELPHIA
UNIVERSITY
L i b r a r y &
I n f o r m a t i o n R e s o u r c e s |
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ONLINE
CATALOGUE |
Marketing Channels: a relationship management approach
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Author |
Pelton,Loue E. (Author)
Strutton,David (Author)
Lumpkin,James R. (Author)
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Publication Data |
Boston: McGraw - Hill, 2002
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Edition |
2nd ed.
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Physical Description |
XXVI, 514p
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Series Data |
The McGraw - Hill/ Irwin series series in marketing;
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Subject Area |
Marketing
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Subject Headings |
MARKETING CHANNELS
RELSTIONSHIP MARKETING
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Call Number |
658.84
PEL
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Item Information |
Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type |
1
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070282
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71948
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AVAILABLE |
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English hall - 1st floor |
PRINT
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2
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071361
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72214
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AVAILABLE |
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English hall - 1st floor |
PRINT
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