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         Marketing Channels: a relationship management approach
 

 
Author   Pelton,Loue E. (Author)
Strutton,David (Author)
Lumpkin,James R. (Author)
Publication Data   Boston: McGraw - Hill, 2002
Edition   2nd ed.
Physical Description   XXVI, 514p
Series Data   The McGraw - Hill/ Irwin series series in marketing;
Subject Area   Marketing
Subject Headings   MARKETING CHANNELS RELSTIONSHIP MARKETING
Call Number   658.84 PEL

 

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CopyBarcodeReg #Volume IDItem StatusDue DateLocationMedia Type
1 070282 71948 AVAILABLE English hall - 1st floor PRINT
2 071361 72214 AVAILABLE English hall - 1st floor PRINT

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