L i b r a r y & I n f o r m a t i o n R e s o u r c e s
Marketing planning for services
| Author |
McDonald,Malcolm (Author)
Payne,Adrian (Author) | Publication Data | Oxford: Butterworth Heinemann, 1996 | Physical Description | X, 364p | Series Data |
The Chartered Institute of marketing/ Butterworth - Heinemann marketing series;
|
Subject Area | Marketing | Subject Headings | SERVICE INDUSTRIES -- MARKETING SERVICE INDUSTRIES -- PLANNING | Call Number | 658.802 MCD |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 070029 | 71128 | AVAILABLE | English hall - 1st floor |
|---|---|---|---|---|---|---|---|
| 2 | 070030 | 71129 | AVAILABLE | English hall - 1st floor |
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