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         Understanding and designing market research
 

 
Author   Webb,John R. (Author)
Publication Data   London: Thomson Learning, 2002
Edition   2nd ed.
Physical Description   XIII, 235p
ISBN   1-86152-576-1    
Subject Area   Marketing
Subject Headings   MARKETING RESEARCH
Call Number   658.83 WEB
Table of Contents   No Publisher Information

 

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