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         Guanxi: relationship marketing in a Chinese context
 

 
Author   Wong,Y. H. (Author)
Leung,Thomas K. P. (Author)
Publication Data   New York: International Business Press, 2001
Physical Description   XIII, 229p
ISBN   0-7890-1289-8    
Subject Area   Marketing
Subject Headings   RELATIONSHIP MARKETING -- CHINA
Call Number   658.812 WON
Table of Contents   No Publisher Information

 

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