L i b r a r y & I n f o r m a t i o n R e s o u r c e s
The new market leaders: who's winning and how in the battle for customers
| Author |
Wiersema,Fred (Author)
| Publication Data | New York: The Free Press, 2001 | Physical Description | VII, 262p | ISBN | 0-7432-0465-4 | Subject Area | Marketing | Subject Headings | CUSTOMER RELATIONS -- LONGITUDINAL STUDIES CONSUMERS' PREFERENCES -- LONGITUDINAL STUDIES CONSUMERS -- ATTITUDES -- LONGITUDINAL STUDIES MARKETING -- PLANNING | Call Number | 658.812 WIE | Table of Contents | No Publisher Information |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 073283 | 70222 | AVAILABLE | English hall - 1st floor |
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