L i b r a r y & I n f o r m a t i o n R e s o u r c e s
The relational enterprise: moving beyond CRM to maximize all your business relationships
| Author |
Cooper,Kenneth Carlton (Author)
| Publication Data | New York: Amacom, 2002 | Physical Description | XX, 296p | ISBN | 0-8144-0669-6 | Subject Area | Marketing | Subject Headings | CUSTOMER RELATIONS -- MARKETING RELATIONSHIP MARKETING | Call Number | 658.812 COO | Table of Contents | No Publisher Information |
Item Information
| Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type | 1 | 071958 | 70157 | AVAILABLE | English hall - 1st floor |
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