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PHILADELPHIA
UNIVERSITY
L i b r a r y &
I n f o r m a t i o n R e s o u r c e s |
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ONLINE
CATALOGUE |
Marketing management: a strategic decision-making approach
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Author |
Boyd,Harper W. ...[et al.]
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Publication Data |
Boston, EG: McGraw-Hill/Irwin, 2002
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Edition |
4th ed.
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Physical Description |
XXI, 594p + CD-ROM
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Series Data |
The McGraw-Hill/Irwin series in marketing;
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Subject Area |
Marketing
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Subject Headings |
Marketing -- Management
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Call Number |
658.8
MAR
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Item Information |
Copy | Barcode | Reg # | Volume ID | Item Status | Due Date | Location | Media Type |
1
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E019563
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AVAILABLE |
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English hall - 1st floor |
PRINT
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2
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071681
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72220
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AVAILABLE |
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English hall - 1st floor |
PRINT
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