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  ONLINE CATALOGUE

        
         Integrated advertising, promotion, and marketing communications
 

 
Author   Clow,Kenneth E. (Author)
Baack,Donald (Author)
Publication Data   Upper Saddle River, New Jersey: Prentice Hall, 2002
Physical Description   XXVI, 638p + CD-ROM
ISBN   0-13-017578-1    
Subject Area   Management
Subject Headings   Advertising Communication in marketing
Call Number   659.1 CLO
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CopyBarcodeReg #Volume IDItem StatusDue DateLocationMedia Type
1 E019672 71083 AVAILABLE English hall - 1st floor PRINT
1 071646 AVAILABLE English hall - 1st floor PRINT

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