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         Internal marketing: tools and concepts for customer-focused management
 

 
Author   Ahmed,Pervaiz K. (Author)
Rafiq,Mohammed (Author)
Publication Data   Oxford: Butterworth Heinemann, 2002
Physical Description   X, 299p X, 299p
Series Data   The Chartered Institute of Marketing series;
ISBN   0-7506-4838-4    
Subject Area   Marketing
Subject Headings   Marketing -- Management Marketing -- Management -- Case studies Organizational effectiveness Organizational effectiveness -- Case studies
Call Number   658.802 AHM
Table of Contents   No Publisher Information

 

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1 E020206 AVAILABLE English hall - 1st floor PRINT
2 E020205 AVAILABLE English hall - 1st floor PRINT
3 071150 72239 AVAILABLE English hall - 1st floor PRINT
4 071948 72535 AVAILABLE English hall - 1st floor PRINT

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