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         eMarketing excellence: the heart of eBusiness  
 
Author   Smith,P. R. (Author)
Chaffey,Dave (Author)
Publication Data   Oxford: Butterworth Heinemann, 2002
Physical Description   XIII, 340p
Series Data   The Charted Institute of marketing Butterworth - Heinemann marketing series;
ISBN   0-7506-5335-3    
Subject Area   Marketing
Subject Headings   Internet marketing Electronic commerce
Call Number   658.84 SMI
Table of Contents   No Publisher Information

 

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