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  ONLINE CATALOGUE

        
         MARKETING MANAGEMENT: Strategy and Cases
 

 
Author   Dalrymple,Douglas J.
Parsons,Leonard J.
Publication Data   New York: John Wiley & Sons, 1990
Edition   5th.ed.
Physical Description   958p
Series Data   Wiley series in management;
Notes   - Includes bibliographies and index
Subject Area   Marketing
Subject Headings   Marketing--Management Marketing--Management--Case studies
Call Number   658.8 DAL

 

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